Information Systems for Environmental Sustainability

IT, Resource Productivity, Environmental Preservation, and the Fourth Industrial Revolution

Google Goggles + Carbon Data = InstaFootprint?

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So Google just announced Goggles: take a picture, wait, and search results appear based on the image. Also includes basic MARB features allowing realtime popups of local businesses via phone’s camera. Breakthrough innovation to support carbon footprinting of products and services? Or all hat no cattle? You make the call:


Author: nigelpm

Associate Professor of Information Systems, Stephen M. Ross School of Business, University of Michigan - Helping organizations to navigate digital transformation.

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